B.R.A.I.N.™ opens on 1 December with three tracks
When can I build my own brand B.R.A.I.N.™?
The do-it-yourself B.R.A.I.N.™ opens on 1 December 2026, for e-commerce brands, creators and service businesses.
14 October 2026 · By Mary-Anne Da’Marzo
Join the waitlist now to be first in when the doors open.
On 1 December 2026, B.R.A.I.N.™ opens to everyone who wants to build their own. You add the B.R.A.I.N.™ connector to Claude or Codex, sign in, and say “build my brain”.
It launches with three tracks. E-commerce is for Shopify brands, with every product, every customer and every campaign idea. Creators is the exact set of workflows I built for my own content. Service businesses is for anyone who sells a service. B.R.A.I.N.™ for Agencies comes after.
Every track builds the same deep brain: who you are, who buys and why, and how you talk, look and sound. Only the parts that differ by business change.
Try this this week
- Pick your track: e-commerce, creator or service business
- List three to five competitors you watch
- Join the waitlist and tell us which track you’re on
The B.R.A.I.N.™ expansion packs: what’s coming next
Build your brain first. Every pack works from it on day one.
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